Comments on: Top 10 branding insights from the best airline loyalty programs at the Freddies 2008 http://simpliflying.com/2008/top-10-branding-insights-from-the-best-airline-loyalty-programs-at-the-freddies-2008/ Helping airlines & airports engage travelers, profitably Sun, 22 Jan 2012 21:33:57 +0000 hourly 1 By: suchatt69 http://simpliflying.com/2008/top-10-branding-insights-from-the-best-airline-loyalty-programs-at-the-freddies-2008/comment-page-1/#comment-3065 suchatt69 Thu, 17 Dec 2009 13:50:17 +0000 http://simpliflying.com/?p=25#comment-3065 <a href="http://www.mefasol.com" rel="nofollow">mp3ไทย</a> mp3ไทย

]]> By: Jack Jones Jeans http://simpliflying.com/2008/top-10-branding-insights-from-the-best-airline-loyalty-programs-at-the-freddies-2008/comment-page-1/#comment-2788 Jack Jones Jeans Thu, 17 Sep 2009 12:53:06 +0000 http://simpliflying.com/?p=25#comment-2788 nice post nice post

]]> By: SimpliFlying » Blog Archive » How to keep the airline brand flying high in bad weather? http://simpliflying.com/2008/top-10-branding-insights-from-the-best-airline-loyalty-programs-at-the-freddies-2008/comment-page-1/#comment-627 SimpliFlying » Blog Archive » How to keep the airline brand flying high in bad weather? Wed, 24 Dec 2008 09:39:08 +0000 http://simpliflying.com/?p=25#comment-627 [...] also others like United Airlines. Though I haven’t heard too many good things about United, Alaska Air has certainly impressed in the past when it came to caring for their passengers. But things like these still happened. So, [...] [...] also others like United Airlines. Though I haven’t heard too many good things about United, Alaska Air has certainly impressed in the past when it came to caring for their passengers. But things like these still happened. So, [...]

]]> By: SimpliFlying » Blog Archive » SimpliFlying iPod giveaway! http://simpliflying.com/2008/top-10-branding-insights-from-the-best-airline-loyalty-programs-at-the-freddies-2008/comment-page-1/#comment-523 SimpliFlying » Blog Archive » SimpliFlying iPod giveaway! Fri, 19 Dec 2008 05:31:31 +0000 http://simpliflying.com/?p=25#comment-523 [...] Top 10 branding insights from the best loyalty programs in the world [...] [...] Top 10 branding insights from the best loyalty programs in the world [...]

]]> By: SimpliFlying » Blog Archive » Five clever ways to earn frequent flier miles for upgrades http://simpliflying.com/2008/top-10-branding-insights-from-the-best-airline-loyalty-programs-at-the-freddies-2008/comment-page-1/#comment-329 SimpliFlying » Blog Archive » Five clever ways to earn frequent flier miles for upgrades Fri, 26 Sep 2008 20:21:23 +0000 http://simpliflying.com/?p=25#comment-329 [...] frequent fliers are often pampered by the airlines in a variety of ways. So why not try out a few interesting techniques to be taken good care of in the air? Here are five [...] [...] frequent fliers are often pampered by the airlines in a variety of ways. So why not try out a few interesting techniques to be taken good care of in the air? Here are five [...]

]]> By: Travel+Leisure ranks Singapore Airlines, Emirates and Thai Airways as the best in the world | SimpliFlying http://simpliflying.com/2008/top-10-branding-insights-from-the-best-airline-loyalty-programs-at-the-freddies-2008/comment-page-1/#comment-233 Travel+Leisure ranks Singapore Airlines, Emirates and Thai Airways as the best in the world | SimpliFlying Mon, 14 Jul 2008 14:29:49 +0000 http://simpliflying.com/?p=25#comment-233 [...] Recent Comments Why the Southwest and WestJet alliance is good for both the brands | SimpliFlying on Free branding white paperWhy the Southwest and WestJet alliance is good for both the brands | SimpliFlying on Happy Crew = Happy Passengers = Great Brand!Why the Southwest and WestJet alliance is good for both the brands | SimpliFlying on Multi leg flights on budget airlines, great ideaHimanshu on How airlines in the Middle East are enhancing brand value through their frequent flyer programsHow airlines in the Middle East are enhancing brand value through their frequent flyer programs | SimpliFlying on Top 10 branding insights from the best airline loyalty programs at the Freddies 2008 [...] [...] Recent Comments Why the Southwest and WestJet alliance is good for both the brands | SimpliFlying on Free branding white paperWhy the Southwest and WestJet alliance is good for both the brands | SimpliFlying on Happy Crew = Happy Passengers = Great Brand!Why the Southwest and WestJet alliance is good for both the brands | SimpliFlying on Multi leg flights on budget airlines, great ideaHimanshu on How airlines in the Middle East are enhancing brand value through their frequent flyer programsHow airlines in the Middle East are enhancing brand value through their frequent flyer programs | SimpliFlying on Top 10 branding insights from the best airline loyalty programs at the Freddies 2008 [...]

]]> By: How airlines in the Middle East are enhancing brand value through their frequent flyer programs | SimpliFlying http://simpliflying.com/2008/top-10-branding-insights-from-the-best-airline-loyalty-programs-at-the-freddies-2008/comment-page-1/#comment-227 How airlines in the Middle East are enhancing brand value through their frequent flyer programs | SimpliFlying Wed, 09 Jul 2008 15:45:32 +0000 http://simpliflying.com/?p=25#comment-227 [...] that enhance brand value for the customers of these airlines. As proven by the large number of airlines from the Middle East winning the Freddies earlier this year, there are surely lessons for grabs [...] [...] that enhance brand value for the customers of these airlines. As proven by the large number of airlines from the Middle East winning the Freddies earlier this year, there are surely lessons for grabs [...]

]]> By: John Tantillo "The Marketing Doctor" http://simpliflying.com/2008/top-10-branding-insights-from-the-best-airline-loyalty-programs-at-the-freddies-2008/comment-page-1/#comment-207 John Tantillo "The Marketing Doctor" Tue, 24 Jun 2008 19:43:58 +0000 http://simpliflying.com/?p=25#comment-207 The fact that the airlines are acting in unison (i.e., most are adding charges and cutting capacity) makes individual airline brands seem even less important. Of course, people have been thinking airline brands less and less over the years anyway and more about what schedule works best for them. This might just be the final straw. Just watch what happens when (not if!) the airlines start playing around with frequent flyer benefits –probably the last brand loyalty component left! The fact that the airlines are acting in unison (i.e., most are adding charges and cutting capacity) makes individual airline brands seem even less important. Of course, people have been thinking airline brands less and less over the years anyway and more about what schedule works best for them. This might just be the final straw. Just watch what happens when (not if!) the airlines start playing around with frequent flyer benefits –probably the last brand loyalty component left!

]]> By: Three economics tips for airlines | SimpliFlying http://simpliflying.com/2008/top-10-branding-insights-from-the-best-airline-loyalty-programs-at-the-freddies-2008/comment-page-1/#comment-159 Three economics tips for airlines | SimpliFlying Wed, 28 May 2008 12:14:47 +0000 http://simpliflying.com/?p=25#comment-159 [...] Loyalty matters. One of the key economics principles is that you should always look at the total revenue per customer, over time, and not just for the first time. For airlines, this means building a strong relationship with their customers so that they come back. Given how homogeneous frequent flyer programs have become, airlines should be coming up with some innovative ways to increase loyalty. For some fresh ideas, check out the article where I reviewed the top frequent flyer programs. [...] [...] Loyalty matters. One of the key economics principles is that you should always look at the total revenue per customer, over time, and not just for the first time. For airlines, this means building a strong relationship with their customers so that they come back. Given how homogeneous frequent flyer programs have become, airlines should be coming up with some innovative ways to increase loyalty. For some fresh ideas, check out the article where I reviewed the top frequent flyer programs. [...]

]]> By: Shishir http://simpliflying.com/2008/top-10-branding-insights-from-the-best-airline-loyalty-programs-at-the-freddies-2008/comment-page-1/#comment-76 Shishir Mon, 12 May 2008 00:02:34 +0000 http://simpliflying.com/?p=25#comment-76 Considering that these are innovation awards, these top 10 are not all that innovative except a few of them! Probably the only somewhat innovative ones in there are the birthday discounts, the raffle and the music purchase....these award programs could probably try harder! Considering that these are innovation awards, these top 10 are not all that innovative except a few of them!

Probably the only somewhat innovative ones in there are the birthday discounts, the raffle and the music purchase….these award programs could probably try harder!

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