Comments on: CEO reveals what makes SpiceJet a leading airline in India in a frank interview

By: » To get to the wallet, go through the heart – Lessons in brand execution from SpiceJet - SimpliFlying || Aviation :: Branding :: Technology || Airline marketing, airline brand management, social media, Web 2.0

Mon, 09 Nov 2009 10:37:41 +0000

[...] I spoke with SpiceJet’s CEO Sanjay Aggarwal last year, he emphasized that India is becoming an environment where it’s increasingly [...]

By: Shashank Nigam

Shashank Nigam — Thu, 09 Apr 2009 11:27:20 +0000

@Neha: Wow! That’s some diligent studying of the in-flight materials. I’ll email it to Sanjay and his PR team on your behalf too.

By: Govind Kattayat

Govind Kattayat — Thu, 09 Apr 2009 10:01:03 +0000

Spice jet–is a low cost carrier with a longhaul goals—cheers to SPICEJET’s startegy of flying which worked out well withe majors of Indian avaition in the turbulent times of 2008

By: Susan Yot

Susan Yot — Thu, 09 Apr 2009 10:00:21 +0000

Ihad the pleasure of working directly with Sanjay at my last company. Sanjay is a true visionary, and one of his primary talents is knowing how to lead and inspire his team to provide superior customer service to both external and internal partners. Sanjay has a unique way of making each and every employee feel valuable. The leadership lessons I learned from Sanjay were invaluable, and I would expect great things to continue at Spicejet.

By: Kunal (Bony) Sharma

Kunal (Bony) Sharma — Thu, 09 Apr 2009 08:41:44 +0000

its amazing guys who sank airlines in USA are now at leading jobs world wide…same with Skybus Chief Pilot now running FlyDubai …..

By: Damian Scozzari

Damian Scozzari — Thu, 09 Apr 2009 08:40:52 +0000

Please. This is the same guy that helped run Flight Options into the ground in Cleveland Ohio.

By: Ahmed Sultan

Ahmed Sultan — Wed, 08 Apr 2009 20:37:14 +0000

To: Neha M Shah
God bless the soul of William Shakespeare.
He was born British and died British far before the invention of airplanes.

By: neha m shah

neha m shah — Wed, 08 Apr 2009 16:18:41 +0000

I find it fascinating what Mr. Aggarwal talks about here and I respect the carrier (I’ve flown it as have my parents multiple times). I wrote to him after my flight and, while I didn’t expect a response, I did wonder if the change was made. Here is what I wrote:
Greetings,

I recently flew SpiceJet from DEL – BOM and GOI – DEL
(PNRS: N5N3BB and R3EVEL) with my mother. We enjoyed your flight service, and the cookies as well were great.

I noticed a few grammatical errors on your seatback stickers (form RAP-SR033–I think). The first was the word, ‘flotation,’ that is spelled incorrectly as ‘floatation.’ I also noticed that the singular and
plural forms of use are written incorrectly. Where you mention seat belt, it is correct as singular, as you
are directing the information to one passenger. However, you made the word cushion plural in your use
to reminding the passenger that the cushion can be used as a flotation device. It should be cushion
instead of cushions.

I realize that while these are unsolicited suggestions for changes to future seatback stickers, but details
are very important to me and I felt compelled to let you know. Thank you.

By: Ahmed Sultan

Ahmed Sultan — Mon, 06 Apr 2009 19:11:22 +0000

It is a quite achievement for an airline to start operation in mid 2005 and receive the Skytrax’s award of best Low Cost Carrier for India in 2007.