Keynote on how budget airlines can use social media for branding – Video from LCC Americas Summit 2009

Dear SimpliFliers,

As most of you are aware, a couple of weeks back, I delivered an expert address in Miami, Florida at the Low Cost Carriers Americas Summit, at the intersections of three topics – airline branding + social media + budget airlines. My ideas were very well received by the audience of key executives from LCCs in North America and South America. And I thought I’d share a video recording of my speech with all of you as well.

I’m keen to hear your feedback on my ideas, whether you find them feasible and how we can help airlines adopt these well. You may go through just the slides here.

Regards,
Shashank