SimpliFlying, in the news…and more!

Dear SimpliFlyers (!!),

Hope everyone’s having a great weekend. Over the past week, SimpliFlying has been in the news, online and offline and I thought I’d just consolidate all the mentions in a single post to share with you.

DARE Magazine – Cover Article

In the latest print edition of the DARE Magazine, one of the largest circulating entrerepenruship publications in India, the cover story is entitled “How to grow your business using social media” and your truly has a full-page Twitter interview on how SimpliFlying’s growth was powered through social media over the past year. It’s a good article featuring a number of revealing case studies.

Travel + social media and the Boeing 787

MSNBC Travel quoted SimpliFlying in an article that talked about how social media can possibly revolutionize the travel industry. The week before, Mary Kirby, of The Runway Girl blog re-posted the video tour of Boeing 787 we had done on SimpliFlying, and received a number of interesting comments herself. Moreover, the latest SimpliFlying article on why Dave Carroll of the “United Breaks Guitars” fame is the new CMO of United Airlines received a lot of attention on Twitter and LinkedIn.

Podcast interview by Aviation Week

After my keynote in Miami a couple of weeks ago, I was interviewed by Andrew Compart from Aviation Week’s Things With Wings blog, on airlines and social media. He posted it up on the site as a podcast on July 16. I couldn’t have asked for a better birthday gift. Thanks Andrew!

Listen to this Things With Wings podcast (14:44) to hear me explain:

— Which airlines are making the best use of social media, and why (1:25)

— Why he believes only 59 of the 64 airlines worldwide he knows to be on Twitter “do not have a clue” what they are doing on the site (2:44)

—  How airlines could use social  media with frequent flyer programs, and why the Air France/KLM attempt at that, Bluenity, has not, in my view, been very successful (4:00)

— How airlnes could make use of existing travel planning social media sites such as Tripit and Dopplr to drive sales (5:37)

— How airlines can “start small” (9:00)

— How airports are starting to make use of social media (12:31)

It’s been a great past couple of weeks. Thanks for all your support, comments, emails and Tweets.

Cheers to flying!
Shashank

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