http://simpliflying.com/2010/six-brand-leadership-lessons-from-air-new-zealand-and-the-flatbed-seat-in-economy-class/ Helping airlines & airports engage travelers, profitably Sun, 22 Apr 2012 04:02:10 +0000 hourly 1 http://simpliflying.com/2010/six-brand-leadership-lessons-from-air-new-zealand-and-the-flatbed-seat-in-economy-class/comment-page-1/#comment-4832 Viral videos on Youtube as airline marketing strategy – lessons from Air New Zealand | Leaders in airline & airport customer engagement :: SimpliFlying Fri, 01 Apr 2011 19:39:28 +0000 http://simpliflying.com/?p=1952#comment-4832 [...] we shared in the brand lessons from Air New Zealand previously, the airline loves to do the unconventional. And this time, they’ve taken the [...] [...] we shared in the brand lessons from Air New Zealand previously, the airline loves to do the unconventional. And this time, they’ve taken the [...]

]]> http://simpliflying.com/2010/six-brand-leadership-lessons-from-air-new-zealand-and-the-flatbed-seat-in-economy-class/comment-page-1/#comment-4492 » Exclusive: Rob Fyfe, Air New Zealand CEO talks about Rico – the airline’s brand mascot with an edgy personality - SimpliFlying || Aviation :: Branding :: Technology || Airline marketing, airline brand management, social media, Web 2.0 Mon, 25 Oct 2010 00:08:24 +0000 http://simpliflying.com/?p=1952#comment-4492 [...] edgy, furry, lovable character chilling in one of Air New Zealand’s new seats. This is the same airline that brought us those body-paint safety videos and flatbed seats in Economy. Given that I was [...] [...] edgy, furry, lovable character chilling in one of Air New Zealand’s new seats. This is the same airline that brought us those body-paint safety videos and flatbed seats in Economy. Given that I was [...]

]]> http://simpliflying.com/2010/six-brand-leadership-lessons-from-air-new-zealand-and-the-flatbed-seat-in-economy-class/comment-page-1/#comment-3374 oussama Wed, 27 Jan 2010 19:05:14 +0000 http://simpliflying.com/?p=1952#comment-3374 Hooray to the KIWIS. They have proven one have needs to empower the employees, listen and learn from them to innovate. When the tremendous amount of energy and creativity that a workforce have is harnessed magic happens and flying becomes more fun. Yep fun, an experience we have missed in flying. Hooray to the KIWIS. They have proven one have needs to empower the employees, listen and learn from them to innovate. When the tremendous amount of energy and creativity that a workforce have is harnessed magic happens and flying becomes more fun. Yep fun, an experience we have missed in flying.

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