MasterClass for Airports – Engaging the Connected traveler and driving results that matter

Airports, although inseparable from airlines, are a very different side of the same coin.

Engaging today’s Connected Travelers is not only of importance to airlines, but airports too can strategically engage them to amplify their branding and ancillary revenue potential. In fact, many airports have already taken the plunge to connect with these travelers on the most important social platforms.

More than just pretty numbers

Social media is not a numbers game of just attaining followers – it needs to be a sustainable process that helps the airport achieve greater transparency, trust and improve customer experience. This should, in return, help the airport attain stronger branding and generate more activity relevant to the airport’s business objectives.

MasterClass for Airports shows how to adapt to the need of the day!

SimpliFlying is launching a new MasterClass on Airport Marketing 2.0 to help airports hop on the social media bandwagon and use it to drive meaningful business goals. To achieve results that matter, the mix of social media and marketing tactics needs to be optimal.

The MasterClass uniquely merges theories with practice through interactive group exercises, simulations and over 50 airport and airline case studies. At the end of the MasterClass, airport executives walk away with a detailed strategic implementation plan.

For more information, please see our brochure or contact us at masterclass@simpliflying.com.

 

Featured Image: Christopherson Business Travel

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