The SimpliFlying ‘Digital Strategy Checklist for Airports’
How is your airport driving results from the connected traveller of today? Are you driving non-aeronautical revenues from them? Or real-time customer service? The opportunities are endless. But maybe you need some guidance.

During my first 2 months with SimpliFlying, I’ve had the pleasure to speak with many airports at various conferences, airport visits or Skype calls. Airports that are prominent have already recognised the contribution that a good social strategy has to the business, meaning passengers travelling through their airport now have intentional, measured and thoughtful experiences at every touch point – even before they reach the airport.

Our ‘Digital Strategy Checklist for Airports’ has been designed to assist the hundreds of airports who are seeking direction.

What does the ‘Digital Strategy Checklist’ cover?

  • Social customer service
  • Brand and destination awareness
  • Crisis management
  • Non aeronautical revenue

If your airport understands the benefit of learning more about today’s Connected Traveller and this rapidly changing customer environment, but feel like you’re shooting blind – this is for you!

Download the checklist and gather your senior marketing & communications team today for your chance to invite SimpliFlying into your discussions. We are offering to conduct a ‘social assessment’ for a small number of airports, to help you identify your next steps in social customer engagement.

We’ll offer our deep understanding of the new marketing methodologies for the aviation industry and you will gain valuable insight into:

  • Customer Engagement Strategy
  • ‘Social’ Customer Service
  • Non-aeronautical revenue Strategy
  • Crisis Management for the Connected Traveller

Download the document now for the chance to invite SimpliFlying into your next (or first) social strategy discussion!

Grab it

SimpliFlying is the exclusive certified training organisation for Digital Marketing for Airports on behalf of both Airports Council International (ACI) & IATA’s International Training and Development Institute (ITDI).


Featured Image: PassengerTerminalToday.com

David McMullen

David McMullen

VP, Airports at SimpliFlying
David McMullen leads global airport engagement projects for SimpliFlying as VP, Airports. Following 5 successful years leading the award winning Routesonline platform, working with airports of all sizes in route development strategy and marketing communications, he joined SimpliFlying at the beginning of 2013. Assisting hundreds of airports to develop their online presence, David's career has taken him all over the world and he has been lucky enough to meet some of the most amazing people and work in some of the most inspiring places. He has a real enthusiasm for social networking/social media, plus all things digital. His passion for sport, travel and learning about new cultures has enabled him to practice snowboarding throughout Europe and qualify as an advanced scuba diver on the Great Barrier Reef. You can connect with David on Twitter, @SimpliMcMullen, or on LinkedIn.
David McMullen

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