Airline Marketing Innovation Lab

A highly-exclusive workshop attended by over 30
of the most innovative airline marketing and digital leaders.
This is where airline marketers learn, connect and grow.


Co-hosted by Aviation Festival

Powered by Panasonic

More details coming shortly.

*Registration fee is $1,900. Free for SimpliFlying Clients and SimpliFlying Awards 2018 finalists.

What to Expect

  • Globally-renowned speakers from around the world
  • Intimate roundtable sharing with 30 of your most respected counterparts from the best airlines
  • Interactive panel discussions addressing the most pressing challenges today
  • Hands-on exercises and live experiments with chatbots, crisis simulation and more

Relive our most recent SimpliLabs
– Miami SimpliLab 2018: Article
– Singapore SimpliLab 2018: Video highlights
– London SimpliLab 2017: Video highlights (also on right)
– Singapore SimpliLab, 2017: Video highlights || Article
– London SimpliLab, 2016: Video highlights || Article on Social Care, on Crisis Communications, on Big Data
– Las Vegas SimpliLab, 2015:  Video highlights || Article

Focus topics to deep dive into

  • Social Customer Care
  • Crisis Communications
  • Driving Revenue from Social/Mobile
  • Brand Personalisation
  • Brand Loyalty
  • Big Data

Hear what Lab participants say


Airline Marketing Manifesto 2020

  • Together, we recognise how airline marketing has evolved
  • Identify the key airline marketing truths going forward into 2020
  • Agree on how airlines can succeed in the age of connected traveller
Airline Marketing Manifesto

Highlights from Past Labs

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