Airline Marketing Innovation Lab

A highly-exclusive workshop attended by over 30
of the most innovative airline marketing and digital leaders.
This is where airline marketers learn, connect and grow.


To be announced soon.

What to Expect

  • Globally-renowned speakers from around the world
  • Intimate roundtable sharing with 30 of your most respected counterparts from the best airlines
  • Interactive panel discussions addressing the most pressing challenges today
  • Hands-on exercises and live experiments with chatbots, crisis simulation and more

Relive our most recent SimpliLabs
– London SimpliLab 2017: Video highlights (also on right)
– Singapore SimpliLab, 2017: Video highlights || Article
– London SimpliLab, 2016: Video highlights || Article on Social Care, on Crisis Communications, on Big Data
– Las Vegas SimpliLab, 2015:  Video highlights || Article

Focus topics to deep dive into

  • Social Customer Care
  • Crisis Communications
  • Driving Revenue from Social/Mobile
  • Brand Personalisation
  • Brand Loyalty
  • Big Data

Hear what Lab participants say


Airline Marketing Manifesto 2020

  • Together, we recognise how airline marketing has evolved
  • Identify the key airline marketing truths going forward into 2020
  • Agree on how airlines can succeed in the age of connected traveller
Airline Marketing Manifesto

Highlights from Past Labs

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