Elizabeth Cecconi

Elizabeth Cecconi

Head of Airport Engagement at SimpliFlying
Elizabeth Cecconi headed the airports practice at SimplFlying as the company's Airport Engagement Executive from January to November 2012. She has worked in the Aviation industry for over 8 years, most recently heading all marketing and air service efforts at the South Bend Airport, in Indiana, USA and, prior to that, as a member of the Akron-Canton Airport (Ohio) marketing team. When she is not leading global business development (airports) for SimpliFlying, she can often be found boating on Lake Ontario at her home in Western NY State, or off traveling and skiing.

You can find Elizabeth on LinkedIn.

[Case Study] Social Crowd-Sourcing for Airports

[Case Study] Social Crowd-Sourcing for Airports

The Helsinki Airport strives to bring to life the vibrancies of the city by incorporating local culture into the terminal but also brings to life the ideas and requests of its patrons. Our final segment of the Simpli-airports series is on Airport Passenger Crowdsourcing – a concept that was brought to life through the Finnair/Helsinki Airport.

[Case Study] Social Interest and Photo-sharing for Airports

[Case Study] Social Interest and Photo-sharing for Airports

Social media can be leveraged as more than just a conversation and broadcast tool, and the new(er) social photo-sharing platforms are making it even easier for airports to use social media to help drive the existing business goals of the airport and win the interest of the traveling public. This segment of the Simpli-Airports Series takes a deeper

[Case Study] How to Create Inspiring Social Media Content for an Airport

[Case Study] How to Create Inspiring Social Media Content for an Airport

Social media can be a refreshing way for companies to break through the clutter of traditional media and connect with passengers/customers on a new and more personal level. However, with airports (and other companies) increasingly taking to social channels, the social space is also beginning to become cluttered, and it is becoming tougher to get

[Case Study] How Social Media is Enhancing Airport Customer Service

[Case Study] How Social Media is Enhancing Airport Customer Service

Customer service, guest relations, passenger experience; No matter what your specific airport calls it, it is a major component of airport operations. This segment of this Simpli-Airports Series focuses on Customer Service and how your airport can benchmark against what others are doing in the social space and use that information as a guidepost for

Simpli-Airports Series: Exploring Airport Social Successes

Simpli-Airports Series: Exploring Airport Social Successes

We often talk about the age of the Connected Traveler, a concept that holds all too true amongst airports that are embracing the need to connect with passengers and market their services better.  More and more, we are seeing increased adoption of a new type of airport marketing powered and enhanced by social media. Smart

[Presentation] Social Customer Service for Airports

[Presentation] Social Customer Service for Airports

Last week I had the opportunity to be a part of the American Association of Airport Executive’s (AAAE) Social Media Summitin Alexandria, VA.  As to be expected from a AAAE Social Summit, the conference was a hit and I was delighted to be a part of this social information sharing forum. I was asked to facilitate

London Gatwick Airport combines Literary Talent with Soundcloud to Engage Families and Reduce Boredom

London Gatwick Airport combines Literary Talent with Soundcloud to Engage Families and Reduce Boredom

Many airports have taken on the task of building infrastructure to cater to the traveler of the “distant” future: traveling children.  Play “ports” and children’s play areas are becoming more and more common, often sponsored by local advertisers, to help kids (and help parents) run off a little energy before boarding a long flight or

[Presentation] Engaging Local Airport Communities and Achieving Business Objectives

[Presentation] Engaging Local Airport Communities and Achieving Business Objectives

Even before social media became top of mind, airports had long been working to engage their communities. Now, be it through fun local promotions, unique community partnerships and co-branded events or business and community engagement through local business leads, the opportunities for airport community engagement are growing with the onset of social platforms and tools.

[Interview] How Finnair and Helsinki Airport brought social media to life through Quality Hunters

Let’s face it. Those of us who travel frequently have seen our own share of bad, good and great ideas when passing through airports and flying on various airlines. More often than not, we share those ideas and insights with our friends and families, both online and offline. So, what happens when an organization takes

[Presentation] How Airports can SimpliEngage the Connected Traveler

Last month, SimpliFlying was asked to deliver a presentation at the Airports Council International – North America (ACI-NA) Marketing and Communications Conference in Sacramento, California.  As always, the conference sessions were top notch and I was thrilled to be a part of this leading industry event. ACI-NA has been talking “social” for quite a few

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