SimpliFlying

SimpliFlying

At SimpliFlying, in everything we do, we believe in thinking differently about aviation marketing. Having worked with over 30 airlines and airports across 5 continents, we understand the intersection of aviation and marketing better than anyone else. We have the most experience. The most clients. The most success.

SimpliFlying.com is one of the Top 2 blogs on aviation, and the Twitter handle (@simpliflying) is one of the Top 5 most influential on airlines, with over 12,000 followers. If you're keen to tap our expertise, email us at helpmesoar@simpliflying.com
SimpliFlying
SimpliFlying

SimpliFlying featured at 2014 Air Transport IT Summit Highlights

SimpliFlying featured at 2014 Air Transport IT Summit Highlights

“You need to know what you measure. Only then can you benchmark yourself against other airlines.” – Shashank Nigam, CEO, SimpliFlying   Age of Connections “Today’s travelers are empowered and we have to deal with them differently. Social media is no longer an afterthought. It’s integral to the airline business. This is the age of

Airline Winners at 5th Annual SimpliFlying Awards 2014 #SFAwards14

Airline Winners at 5th Annual SimpliFlying Awards 2014 #SFAwards14

SimpliFlying Awards: The Authoritative Showcase of Best Social Media Practices of Leading Airlines on Social Media This evening, the top finalists of 5th Annual SimpliFlying Awards shared the best of their social media milestones at the Travel Distribution Summit hosted by EyeforTravel in New York City. These winners and highly commended finalists had been shortlisted from

Announcing the Best Airlines in Social Media at SimpliFlying Awards 2014 – Top 3 Finalists

Announcing the Best Airlines in Social Media at SimpliFlying Awards 2014 – Top 3 Finalists

Thank you for supporting the SimpliFlying Awards 2014 with all your votes! After receiving almost 40,000 votes from the public (making up 30% of total score) and judging by our highly-esteemed jury (making up 70% of total score), we are pleased to announce the Top 3 Finalists for our airline categories in this year’s SimpliFlying Awards 2014.   First up

View and Vote Now For Your Best Airline in SimpliFlying Awards 2014! #SFAwards14

View and Vote Now For Your Best Airline in SimpliFlying Awards 2014! #SFAwards14

**Please note that the voting polls have closed. Click here for the final results. Back for the 5th time, SimpliFlying Awards are bigger and better than ever. And this time in New York, Sep 12! For SimpliFlying Awards 2014, not only has the awards categories been revamped with 6 categories dedicated to airlines, we also saw entries

5th Annual SimpliFlying Awards 2014 for Excellence in Social Media

5th Annual SimpliFlying Awards 2014 for Excellence in Social Media

5th Annual SimpliFlying Awards SimpliFlying researches over 600 airlines and airports every 60 days; and the transformation that airline marketing has undergone in recent years is amazing. The SimpliFlying Awards for Excellence in Social Media honour airlines and airports that push the frontier of innovative marketing in this age of connected traveller. Now in its fifth year, SimpliFlying Awards 2014

The Art of Communication between Airports and Local Community

The Art of Communication between Airports and Local Community

How are social media, online engagement and other initiatives helping airports communicate with local communities? Over the years, Los Angeles International Airport (LAX) has given its social media platforms more prominence. Presently, it is a key and valuable communication channel for local stakeholders and the community. Its public relations specialist, Katherine Alvarado, explains: “Social media

[Event] Where Finnish Airport Expertise Intersects European Aviation Thought-Leadership – Airport Cluster Finland 5th Seminar #acfhelsinki

[Event] Where Finnish Airport Expertise Intersects European Aviation Thought-Leadership – Airport Cluster Finland 5th Seminar #acfhelsinki

If there is one event to meet and hear from the heavyweights from Finnish aviation industry, including Helsinki Airport and Finnair C-level executives, this will be the one to attend. The airport ecosystem is a complex one. Even in tough market conditions, technologies and passengers continue to rapidly evolve. How will the bigger picture look

Can Airports Tap the Connected Travellers to Improve Passenger Experience?

Can Airports Tap the Connected Travellers to Improve Passenger Experience?

Editor’s Note: This article is published in the Airport Marketing Exchange column in Airport World magazine (2014 Issue 2). Airport Marketing Exchange is a regular column by SimpliFlying to elucidate key issues and address how airports can plan their marketing and communications strategy to affect and measure results. Download the pdf of this article here In this age of

[Event] Leading Travel Brands Discuss Social Strategy in New York. Have you booked your place? #SimpliSkift

[Event] Leading Travel Brands Discuss Social Strategy in New York. Have you booked your place? #SimpliSkift

Social Media Best Practices From Travel’s Most Socially Effective Brands New York City | March 25, 2014 115 West 30th Street, #1213, New York NY 11109     Early Bird Price | Expired Regular Price | USD 495 per person Major travel brands are already registered Leading the travel industry into a new era of customer engagement

The move towards #crowdsourcing initiatives by airlines and airports – What do you think about it?

The move towards #crowdsourcing initiatives by airlines and airports – What do you think about it?

      What do you think about airlines and airports using #crowdsourcing initiatives? Tell us in the comments below or join in our LinkedIn discussion here, along with other industry related discussions!

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