Master the art of crisis communications, with 15 latest real-world case studies. Every quarter.

Crisis communications has taken on a new direction for airlines in this age of connected traveller. While accidents are the focus of existing crisis management, they happen less than 5% of the time. Incidents and occurrences such as emergency landings happen 90% of the time and make up the bulk of social media volume. These are often unreported but they need to be tackled. This upcoming quarterly report will show you how.
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About the report

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Newly launched, this quarterly report on crisis communications contains a selection of the 15 most high-profile crisis case studies from the airline industry as well as other sectors, and assesses their impact. See our latest article on this topic Accidents & Incidents: How Airline Crisis Communications Should Differentiate and Tackle Them May 19, 2015.

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This quarterly report on crisis communications is indispensable for communication and customer service teams working at airlines and airports. To become better at managing crises, it is important to stay informed about how various sectors, especially airlines, deal with them in this age of connected traveller.

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From clients as diverse as Google to Boeing to Turkish Airlines to creative agencies worldwide, SimpliFlying’s reports serve a variety of needs and have met with universal acclaim. Scroll below to see what they have to say about our reports. If you have any specific requirements or would like to enquire about other reports, please contact us directly here.

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Praise for Our Reports

“Great resource for Turkish Airline’s marketing strategy. In today’s world, where the flow of information is constant and overwhelming, these reports are designed to serve the most relevant and inspirational case-studies from the global airline sector. They fulfill our needs very well.”
Turkish Airlines
“The reports are hugely helpful and save us a lot of time; now we don’t have to spend our time searching around to find out what creative campaigns airlines are running. The report is sent monthly, so we always have fresh insights, which is extremely helpful in the fast-paced digital marketing world.”
Google

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Airline Marketing Benchmark Reports

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Crisis Communications Reports

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State of Airline Marketing 2014

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State of Airline Marketing 2013

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State of Airport Marketing 2013

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Top 30 Case Pack

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Airline Social Media Outlook 2015

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Soar

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Airline Social Media Outlook 2016

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State of Airline Marketing 2016

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Crisis Starter Guide 2016

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Crisis Starter Guide 2016 - Non Airlines

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Nomination for SimpliFlying Awards 2016

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SimpliWishes

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SOAR Book Launch

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SimpliFlying Airline Social Media Outlook 2017

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SimpliFlying Airline Social Media Outlook 2017

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You can order one copy for $25. Though, our real hope is you’ll order a bunch of them and distribute/sell/give away copies to your friends and colleagues. So if you order five, we’ll send you ten. And if you order 40, we’ll send you a hundred. That’s as low as $10 a book, just so you can share the knowledge!

 

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SOIR 2017

Airline Marketing Trends Report (State of the Industry)

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SimpliFlying Global Institute

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