"[Working with SimpliFlying] has expanded our minds, opened our eyes and showed us what to do in concrete, practical, and tangible terms. We see the benefits not only to ourselves but to our members as well." - 
"SimpliFlying has a great balance - providing strategic insights and directions while maintaining a down-to-earth attitude in guiding LAN in strategy implementation. Justifying our investment to senior management was not difficult." - 
"The SimpliFlying MasterClass was a combination of trends and insights from the industry, as well as tailor-made topics designed to help Lufthansa progress to the next level of customer engagement. By having every management level participate, Lufthansa achieved great results in regards to 'social status' and loyalty, which was one of the key topics." - 
"At Estonian Air, we always look for partners who can bring innovation and good ideas, with the ability to execute. With Simpliflying, we get exactly that." - 
Overview
SimpliFlying is the leading airline brand-consultancy for airlines and airports worldwide. Led by Shashank Nigam, its workshops, keynotes and training programmes about the convergence of branding with PR, Traditional Media and Social Media, have received much appreciation world-wide. Highly engaging content interspersed with sharp analyses and real-life case-studies make for an experience that many have called “mesmerizing” and “inspirational”.
First, watch this Keynote Overview
See why SimpliFlying is the leading thought-leader in airline branding in the Web 2.0 era: After one of his presentations, a participant commented that he
…is a volcano of innovative ideas and his passion for aviation, enthusiasm and energetic personality are impressive.
For more information, download the Speaking Info-sheet.
Pushing the boundaries of conventional thinking
Due to the emergence of social media and its near-ubiquity in the daily lives of travelers, it has become essential to re-assess the traveler life-cycle. As pointed out in the video, airline executives need to address the Dreaming and Planning phase of the traveler life-cycle in order to win over customers and drive engagement and loyalty.
For more information, download the Speaking Info-sheet.
Speaking Videos
Case-study Videos
Watch: Business lessons from a cafe in Argentina for airlines (03.08)
Watch: How American Airlines handled a crisis using Twitter successfully (04.27)
Keynotes full of interactivity
Watch: How Shashank Nigam handles Q&A at keynotes – with case-studies! (02.45)
Watch: How lively audience engagement is part and parcel of SimpliFlying keynotes (02.45)
MasterClass Video
Pushing the boundaries of conventional thinking
Watch: Workshop on airports in social media (02.39)
Offered by SimpliFlying University, the SimpliFlying MasterClass is, quite simply, in a class of its own. Airline executives get hands-on exposure to the various Web 2.0 tools and platforms while participating in highly interactive sessions that cover more than 50 case-studies. The MasterClass is offered as a ½ day, 1-day and 2-day workshop respectively.
For more information, download the MasterClass Infosheet.
Pushing the boundaries of conventional thinking
Watch: Why CRM=Cult Relationship Management (31.23)
It’s no longer the age of traditional customer relationship management. CRM is now Cult Relationship Management. From an airline’s perspective, a particular frequent flyer might have a huge social media presence with a large number of “followers” and friends.
It can therefore be hugely rewarding for an airline if it’s able to identify such “cults” that exist in its customer base.
Pricing & Info-sheets
SimpliFlying’s keynote speeches, workshops and panels on airline branding and customer engagement are packed with highly insightful and engaging content, replete with extraordinary success (and failure) stories from the aviation world. The presentations have a creative style (sometimes no slides at all!) that encourages lively interaction and leaves audiences inspired.
The keynotes, panels and workshops invariably cover new ground for participants (e.g. Social CRM) and they leave ready to abandon existing “tunnel-vision” marketing practices for more effective and efficient brand strategies for their airlines. Moreover, all of the sessions are peppered with real, eye-opening case-studies from airlines across the world.
For more information, download the Speaking Infosheet.
SimpliFlying’s speaking engagements include keynotes speeches, interactive presentations, panels and customized workshops. They all are designed to meet your objectives, are highly interactive and draw from unique case-studies from across the world.
Contact us at speaking@simpliflying.com to explore further options. We aim to deliver as much value as possible without increasing your costs. For more information, download the Pricing Infosheet.
Note | Fees shown are current on November 1, 2011, and are subject to change.