"[Working with SimpliFlying] has expanded our minds, opened our eyes and showed us what to do in concrete, practical, and tangible terms. We see the benefits not only to ourselves but to our members as well." - 
"SimpliFlying has a great balance - providing strategic insights and directions while maintaining a down-to-earth attitude in guiding LAN in strategy implementation. Justifying our investment to senior management was not difficult." - 
"The SimpliFlying MasterClass was a combination of trends and insights from the industry, as well as tailor-made topics designed to help Lufthansa progress to the next level of customer engagement. By having every management level participate, Lufthansa achieved great results in regards to 'social status' and loyalty, which was one of the key topics." - 
"At Estonian Air, we always look for partners who can bring innovation and good ideas, with the ability to execute. With Simpliflying, we get exactly that." - 
What will bring Russian airline brands out of their slumber? In conversation with industry expert Stuart Barwood
I recently read in the news that Aeroflot Russian Airlines had sent their flight attendants to Singapore, for training in grooming and customer service, by Singapore Airlines. This, after holding a competition among 40 design agencies to refurbish their image, including new uniforms. I’ve personally taken four (not-very-memorable) flights on Aeroflot, and trust me, this …. continue reading →