Everyflight.com brand campaign for AirTran's wifi launch – exclusive interview
AirTran, the American low-cost carrier, announced a couple of days back that it’s launching wifi on every single one of its 136 planes by mid-July. It wasn’t just the scale or speed of the implementation that startled many, but also how the announcement was preceded by a very innovative social media brand campaign. And I …. continue reading →





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