"[Working with SimpliFlying] has expanded our minds, opened our eyes and showed us what to do in concrete, practical, and tangible terms. We see the benefits not only to ourselves but to our members as well." - 
"SimpliFlying has a great balance - providing strategic insights and directions while maintaining a down-to-earth attitude in guiding LAN in strategy implementation. Justifying our investment to senior management was not difficult." - 
"The SimpliFlying MasterClass was a combination of trends and insights from the industry, as well as tailor-made topics designed to help Lufthansa progress to the next level of customer engagement. By having every management level participate, Lufthansa achieved great results in regards to 'social status' and loyalty, which was one of the key topics." - 
"At Estonian Air, we always look for partners who can bring innovation and good ideas, with the ability to execute. With Simpliflying, we get exactly that." - 
Mango Airlines CEO Nico Bezuidenhout attributes 50% growth in revenues to social media
About a year ago, we had featured an interview on SimpliFlying with the CEO of Mango Airlines, Nico Bezuidenhout, in which he spoke about the challenges he faced starting up an airline in a country with low internet penetration. One year on, I met him when we both were speaking at the Aviation Outlook Summit Africa …. continue reading →
How Mango Airlines has Succeeded in Customer Engagement – Interview with CEO Nico Bezuidenhout
Almost everyone reading this blog books most of their airline tickets online. Without question, it is the easiest and most cost-effective way (for all parties involved) to make a booking. So it makes sense that a start-up airline would focus its distribution strategy around direct online sales. However, imagine if you were tasked with launching …. continue reading →