"[Working with SimpliFlying] has expanded our minds, opened our eyes and showed us what to do in concrete, practical, and tangible terms. We see the benefits not only to ourselves but to our members as well." - 
"SimpliFlying has a great balance - providing strategic insights and directions while maintaining a down-to-earth attitude in guiding LAN in strategy implementation. Justifying our investment to senior management was not difficult." - 
"The SimpliFlying MasterClass was a combination of trends and insights from the industry, as well as tailor-made topics designed to help Lufthansa progress to the next level of customer engagement. By having every management level participate, Lufthansa achieved great results in regards to 'social status' and loyalty, which was one of the key topics." - 
"At Estonian Air, we always look for partners who can bring innovation and good ideas, with the ability to execute. With Simpliflying, we get exactly that." - 
Live from Kuala Lumpur: Malaysia Airlines joins Oneworld with much fanfare and seeks to turn the corner in 2013 #MHoneworld
Malaysian flag-carrier Malaysia Airlines (MAS) officially joined the Oneworld airline alliance today in a glittering ceremony held in Kuala Lumpur. Along with 11 other highly-reputed airlines such as American Airlines, British Airways, Cathay Pacific among others, MAS becomes the 12th member of the prestigious airline alliance. Later this year, Sri Lankan Airlines and Qatar Airways …. continue reading →
The Big Flight: How Malaysia Airlines is using social media to launch their new A380
Following the spectacular launch by SpiceJet of their Q400, airlines around the world seem to be acquiring a taste for the benefits brought by a social-media based launch campaign. Today we to take a look at how Malaysia Airlines (MAS) is presenting its brand new A380 to the world. The airline has launched a campaign …. continue reading →
For energising Malaysia Airlines' social media efforts with MHBuddy, Mohd Hisham Saleh is the SimpliFlying Hero of February 2012
Malaysia Airlines, for quite some time now, has been a star on social media. They’ve received a fair bit of coverage on SimpliFlying in the past year or two for the excellent work they’ve done, and were, notably, one of the finalists in the SimpliFlying Social Media Awards 2011 for their MHBuddy initiative. Not surprisingly, …. continue reading →