Blog 
At AirGate Solutions, we’ve just completed our latest update of Airports Using Twitter. In this, we’re tracking airports that use Twitter as a social media platform.
The current list has 115 airports, which includes the Top 30 international airports, as listed by ACI.What we found surprising is that of the 115 airports, many of them top international airports, 25 airports either do not use Twitter as a social media platform or we were unable to locate them.
In terms of an airport’s total number of Followers, we see that some large international airports fall into our Top 10 category. In other words, we would have expected that the bigger the airport, the more followers – not necessarily true.
The Top 10 Airports Using Twitter (Total Followers)
- London Heathrow (LHR)
- Manchester (MAN)
- Richmond (RIC)
- Boston (BOS)
- London City (LCY)
- London Gatwick (LGW)
- Akron-Canton (CAK)
- Los Angeles (LAX)
- Orlando (MCO)
- Phoenix (PHX)
We felt there was another to look at the results – that in terms of customer engagement. For this, we used a ratio of followers to total passengers using the airport. We felt that this was perhaps a better method to evaluate Airports Using Twitter. We felt that, if airports had a higher ratio, it would suggest that those airports were more engaged with their travelling customers. The results are shown below, and include some from the table above.
The Top 10 Airports Using Twitter (ratio Followers to Total PAX)
- Orlando-Melbourne (MLB)
- Eugene (EUG)
- Richmond (RIC)
- Akron-Canton (CAK)
- Tri-Cities (TRI)
- Harrisburg (HIA)
- Eastern Iowa (CID)
- London City (LCY)
- Kelowna (YLW)
- Pensacola (NDP)
- Manchester (MAN)
We now follow these airports on our Twitter account (@SimpliFlyingAP and @airgatesolution), as they appeal to us since they seem to want to engage with us as customers.
We certainly welcome comments, suggestions and updates.