Blog 
In addition to speaking at conferences, SimpliFlying is often sought after by leading media outlets to lend our expertise in the latest news discussions.
Here is a summary of where SimpliFlying has been featured in the month of July. We hope you will enjoy reading some of the articles!
The connected traveler has arrived, now airlines must drive results
Airline Business
Earlier this year, I scurried into a BalticTaxi in Latvia to shelter from -35ºC (-31ºF) temperatures and headed to Riga airport for my flight to Singapore. To my surprise, the driver handed me a code and told me “it’s for the free wi-fi in the taxi”. Of course, that was music to my ears, as I could now work throughout the journey to the airport, where I’d have wi-fi access anyway… Read more!
This article also appeared on FlightGlobal.
Lufthansa lets frequent flyers check in via foursquare and become the mayor of a route
Airlinetrends.com
By Shubhodeep Pal, SimpliFlying – Lufthansa’s “Blue Legends” Facebook app is one of the first ten “Connected Apps” to be offered as a product of Foursquare‘s new development platform. In a nutshell, Foursquare now allows developers to create apps that offer customized experiences to customers based on their check-ins… Read more!
This article also appeared on Arabian Net Blogs.
Interactive Loyalty Programs Cultivate Advocacy
1to1 media
BalticMiles (a SimpliFlying client) and Course Hero demonstrate how their loyalty programs incorporate customer feedback to promote engagement and improve the customer experience. Plastic cards can be swiped or scanned, but loyal relationships remain firmly cemented in programs designed to add consistent value to the customers’ lives… Read more!
New from SimpliFlying: Social Customer Service MasterClass for Airlines
Hotel News Resource
New trends are emerging around ‘Customer Service’. The challenge now is: Is your airline ready to match up to the evolving play and the new standards that an intricately connected world demands? 71.4% consumers tweet airlines on customer service issues; 11 minutes is how long @Deltaassist takes on average to respond to tweets; voice calls into customer service centers are projected to decline this year; dedicated customer service centres has been set-up on social media platforms.For instance, London Heathrow Airport has a Twitter Concierge program…Read more!
Battle Of The Skies Continue Despite Gloom
CNBC Asia
David Stewart, Vice President of ICF and Shashank Nigam, Founder and CEO of SimpliFlying discuss the progress of the top players, Boeing and Airbus, at the recent Farnborough Airshow and whether smaller players will get a chance to taste a slice of the $100 billion dollar aviation market… Watch the video here!
Asian planemakers seek to expand
BBC News
Orders for new aircraft at this weeks Farnborough Air Show in the UK were – as usual – dominated by Boeing and Airbus. But Asian planemaker Mitsubishi Aircraft Corporation won a 100-aircraft order at Farnborough, and other manufacturers from Asia secured deals in recent months. Despite their successes, Shashank Nigam, chief executive of SimpliFlying, says such manufacturers still have many hurdles ahead of them… Read more!
How Apple, Dominos, Delta Airlines Rise Despite Slumpy Economy
Forbes.com
This week Apple, in another of the unexpected moves that has made this company famous, bumped up salaries for employees in their retail stores as much as 25 percent. The raises are based on worker performance reviews held earlier this year, and come as no surprise to anyone who has stepped into any of the over 350 Apple stores around the world… Read more!
SimpliFlying has launched a Social Media Benchmarking Class
Focus on Travel News
According to latest data from Eezeer, there are now almost 200 airlines on Twitter. But less than 100 are active on the medium. Even among those that are active, 80% of the tweets come from only 29 airlines. The new reality of social media is that it is no longer enough to just have a large following. What matters is the ability to drive specific business goals and benchmark the results against the industry standards to get ahead of the competition… Read more!
For more listings, please see our Media Mentions page or contact us at media@simpliflying.com