In a world of short attention spans and increasing options, advertising is undergoing an unprecedented change. Our latest airport marketing benchmark report highlights the airport brands that are [...]
Each February since 2000, Athens International Airport’s (ATH) Communications & Marketing Department has organised an annual conference called “Airline Marketing Workshop” with the [...]
In 2014, competition between airports will be fierce. Airports are investing in offering unique and memorable experiences for travellers, not only to keep them engaged while they are in the [...]
One of the traditions at SimpliFlying is to celebrate the anniversary of joining the business with a personal account of the journey. So following my one year milestone, here are a few words [...]
With the rise of ‘hypermobile’ connected travellers and the fact that for the most, foreign airports can often be confusing places to find your way around, Google yesterday [...]
On Sunday 30th June, I joined over 40 airlines and 100 airports as we were warmly welcomed to the 10th anniversary of French Connect and the spectacular Bordeaux region, to discuss partnerships [...]
The Director General of ACI World, Angela Gittens recently stated, “Airport leaders know the value of placing passengers first and consequentially have invested in facilities and woven airport [...]
How is your airport driving results from the connected traveller of today? Are you driving non-aeronautical revenues from them? Or real-time customer service? The opportunities are endless. But [...]
On 22nd February, 2011, Christchurch – home to hundreds of thousands of people – was struck by a devastating earthquake. It was one of worst disasters ever in New Zealand. [push [...]
You don’t need to be a fan or a follower to benefit from social media at Gatwick Airport How many industries have their customers passing through their facilities – some for up to several [...]
