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By Kate Hartley, Co-Founder, Polpeo, Author of the book, Communicate in a Crisis This post is part of our special report into the aviation industry and flight shaming, which was produced in [...]

This is an article from the October / November issue of Airline Marketing Monthly, which included a special supplement on audio branding for airlines, produced in partnership with sonic branding [...]

This article is from the September issue of Airline Marketing Monthly, which includes an industry guide from ATPCO on Differentiating your Offers through Rich Content.  You can access the guide, [...]

This is an article from the August issue of Airline Marketing Monthly, which included a special guide to podcasts for aviation marketers, produced in association with Wondery.  You can access the [...]

Next week the SimpliFlying Global Institute is hosting a free webinar where we will share branding lessons from the airline industry, developed by Shashank Nigam. We will specifically discuss why [...]

What’s the most exciting or pressing thing going on in your world right now?  Would you like to share it, or get advice with it?   Though our founder, Shashank Nigam, is on sabbatical, [...]

Messenger channels are becoming one of the best places for airlines to sell ancillaries, and two complementary trends are making it happen.   On one hand messaging apps and channels are turning [...]

This is a chapter from the Conversocial report, “The Social Messaging Landscape in 2019 and Beyond” by Conversocial CEO and Co-Founder Joshua March.  You can download this, and other Conversocial [...]

In such a fast-moving environment, how do you keep up with all developments in airline marketing? It was summer 2010 when the LAN Airlines (now LATAM) Marketing Director called Shashank Nigam to [...]

A total of $780 were raised for a local food bank by bidding on the 10,000th copy of SOAR, in an impromptu auction at the 2018 Airport Council International Customer Excellence Global Summit. [...]