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Tag Archives for: "Air Asia"
By Marco Serusi
June 27, 2012

SimpliPlan: Top 10 Initiatives by Airlines to Engage Travelers at the Planning Stage

In our previous Top 10 case-pack we began to analyze the New Traveler Lifecycle and, in particular, the SimpliDream or inspiration phase that takes place when the user has not made the decision [...]

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By Marco Serusi
May 31, 2012

SimpliDream – Top 10 Airline Initiatives that Inspire Travel

Let’s face it, the life of an Airline isn’t easy. And it’s not just fuel prices, it’s the product. Many airlines spend a lot of time and energy in making sure that their “in-flight” product is [...]

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By Shubhodeep Pal
December 27, 2011

Airlines on Twitter Monthly Report for November 2011: increasing engagement but 30 airlines produce over 80% of tweets

Our friends at Eezeer have analysed the Twitter habits of airlines as well as their fans/customers for the month of November and have produced the Monthly Twitter Report in continuation with [...]

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By Marco Serusi
November 24, 2011

Customer Service 2.0: Top 10 Airlines and Airports performing Customer Service through Social Media

If twenty years ago one had asked an airline marketing executive about the dangers that a bad experience, passed on through word of mouth, could represent for the company’s image and brand he/she [...]

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By Shubhodeep Pal
September 9, 2011

The Best Airlines Driving Customer Service & Crisis Management Through Social Media: Top 5 SimpliFlying Awards nominees

Well, well, well! This year’s race for the 2nd SimpliFlying Awards for Excellence in Social Media is heating up like never before. Our awards are not just featured on the homepages of [...]

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