Lots of airlines have named planes in the past. Some name them on cities, some christen planes with names of spices, and some with their Facebook fans. But Vueling, the Spanish low cost carrier, [...]
In an effort to increase their visibility and cultural relevance, airlines often partner with Hollywood’s studios and create some exciting campaigns. The most famous examples are Air New [...]
Note: This eBook has since been updated in 2015. Download the latest “Starter Guide: Airline Crisis Communications” here. What all crises share in common: they catch brands unaware [...]
In late August, the Spanish low-cost airline Vueling hit the headlines when the news of a possible hijacking spread like wildfire. Luckily, for both the airline and those on board, it was just a [...]
Update and Announcement: Voting is now closed. Volaris won the lion’s share of votes, getting more votes than the other two airlines combined! Congratulations are therefore in order. Also, [...]
Let’s face it, the life of an Airline isn’t easy. And it’s not just fuel prices, it’s the product. Many airlines spend a lot of time and energy in making sure that their “in-flight” product is [...]
“We live in an extremely dynamic environment… None of us on this [podcast] and potentially anyone listening knew what the hell Pinterest was a year ago” With these words Vueling’s CEO, Alex Cruz, [...]
