Author – Shubhodeep Pal

Shubhodeep Pal

Chief Operating Officer, SimpliFlying

Now that sustainability is a popular buzzword, it’s time to replace marketing and PR cynicism with real action and a plan for concrete progress to a net-zero future.

Engagement

The October 2013 Edition of the Airline Marketing Benchmark Report has 15 fresh case-studies from JetBlue, Emirates, Iberia, Japan Airlines & more!

October 06, 2013

by Shubhodeep Pal

Engagement

Airline Marketing SimpliRecap: United Honours $5 Fares, The In-Flight Storefront, SAS’ new crowdsourcing portal & more!

September 27, 2013

by Shubhodeep Pal

Airports

Airport Marketing SimpliRecap: Frankfurt Airport opens Dog Hotel, Visioning the Airport of the Future & upcoming Airport Marketing Benchmark Reports

September 19, 2013

by Shubhodeep Pal

Engagement

Airline Marketing SimpliRecap: Southwest Airlines’ Ancillary Revenue Strategy, Etihad’s Flying Nannies, Thai Airways’ Logo Cover-Up & more!

September 13, 2013

by Shubhodeep Pal

Engagement

The September 2013 Edition of the Airline Marketing Benchmark Report has 15 fresh case-studies from Malaysia Airlines, British Airways, United Airlines, KLM & more!

September 08, 2013

by Shubhodeep Pal

Airports

Airport Marketing SimpliRecap: How Airports are Performing on Twitter, Abu Dhabi Airport’s Futuristic Sleep Pods, Auckland Airport’s China Connection & more!

August 30, 2013

by Shubhodeep Pal

Engagement

SimpliTrends: Location Based Airline Marketing Campaigns Reveal the Importance of “Going to the Customer”

August 26, 2013

by Shubhodeep Pal

Engagement

Airline Marketing SimpliRecap: How to Increase onboard Ancillary Revenues, Air New Zealand’s Romance Class, Top 10 Airlines on Instagram & more!

August 16, 2013

by Shubhodeep Pal

Engagement

The August 2013 Edition of the Airline Marketing Benchmark Report has 15 fresh case-studies from Singapore Airlines, British Airways, JetBlue, Finnair & more!

August 06, 2013

by Shubhodeep Pal

Airports

SimpliTrends: Virtual Shopping emerges as one of the most exciting innovations in Airport Marketing

August 05, 2013

by Shubhodeep Pal
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