Shashank Nigam, Author at SimpliFlying - Making Airlines Remarkable

Brand eXecution

Should social media dictate HR policies? Lessons from Air Canada and American Airlines

April 22, 2014

by Shashank Nigam

Brand Xperience

Air Canada baggage toss video requires deeper thinking about passenger experience #paxEx

April 20, 2014

by Shashank Nigam

Engagement

British Airways Visit Soon tugs on the heartstrings, with Tourism Australia #visitsoon

April 16, 2014

by Shashank Nigam

Engagement

Turkish Airlines “Widen Your World” blog shares crewsourced destination tips with travellers

April 09, 2014

by Shashank Nigam

Industry Speak

[Interview] Boeing’s Randy Tinseth on the future of aviation in Asia Pacific

April 07, 2014

by Shashank Nigam

Commentary

The power of instant gratification, and why it’s still important in airline branding

April 03, 2014

by Shashank Nigam

Brand X-Factor

[Interview] Nok Air CEO Patee Sarasin: How to build a likable airline brand

April 02, 2014

by Shashank Nigam

Engagement

Airlines take April Fools’ Day to new heights — WestJet, Scoot, Virgin America, SAS Scandinavian & more!

April 01, 2014

by Shashank Nigam

Crisis Mgmt

Future of social media in travel – Four key predictions. Presentation from #SMtravel14

March 17, 2014

by Shashank Nigam

Crisis Mgmt

Ethiopian Airlines Hijacking to Geneva – Lessons in social media crisis management #ET702

February 18, 2014

by Shashank Nigam

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