Brand eXecution
Two tales of Customer Experience – AirAsia X versus Kingfisher Airlines
March 01, 2012
by Shashank Nigam
Announcements
SimpliNews: Discussing aviation on BBC, Channel NewsAsia, CCTV, MSNBC and more..
February 21, 2012
Engagement
Driving loyalty for low cost airlines – presentation from Low Cost Airlines World Asia Pacific
February 17, 2012
Ancillary Revenues
Driving revenues and engaging customers in-flight – presentation from Airline Retail Conference #arc2012
February 07, 2012
Can AirAsiaX make the low-cost long-haul model work with focus on Asia-Pacific? Interview with CEO Azran Osman-Rani
February 01, 2012
How COPA Airlines drove 50X return on investment from a Facebook app
January 30, 2012
Surprise Dance on Finnair Flight to celebrate India’s Republic Day – it’s better than a flashmob!
January 26, 2012
Introducing the newly expanded SimpliFlying team, with special focus on community engagement and airport marketing
January 18, 2012
Why the in-flight wi-fi business model needs a re-think (Hint: airlines can learn from airports)
January 11, 2012
Revenue
Socializing the airline booking process – Germanwings follows Alaska Airlines’ lead
January 09, 2012
No, thanks