Brand Xternalities
Reality Check: Three reasons why legacy airline brands are dead (and who to look out for)
August 17, 2009
by Shashank Nigam
Brand Xpectation
Turkish Airlines – The atypical Middle Eastern airline brand. CEO Dr Temel Kotil outlines global dreams in interview
August 12, 2009
Brand eXecution
Why Indians need to get over Air India and recognize Emirates as the national carrier
August 10, 2009
Presentations
Keynote presentation from Sydney: How airlines can have conversations with customers on social media
August 07, 2009
Singapore Airlines A380 Suites – A Class Beyond First or a First Class Branding Debacle?
August 05, 2009
Virgin America smartly combines Twitter and social media with email marketing
August 03, 2009
Brand Xpression
Three ways the Cathay Pacific brand can come alive by infusing social media into the People site
July 29, 2009
Announcements
Announcing the Aviation Geeks Meetup @ Sydney, on Aug 5, 2009 #sydneyfly
July 28, 2009
Cathay Pacific reveals the faces behind the brand, in an interactive way
July 27, 2009
Keynote on how budget airlines can use social media for branding – Video from LCC Americas Summit 2009
July 26, 2009
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