Shashank Nigam, Author at SimpliFlying - Making Airlines Remarkable

Brand X-Factor

What can Tony Fernandes of AirAsia teach US airline executives? Servant leadership.

March 20, 2009

by Shashank Nigam

Ancillary Revenues

The airline brand suffers big, when big spenders get frustrated with hidden fees: true story (United Airlines)

March 19, 2009

by Shashank Nigam

Brand X-Factor

Why do I regret having never flown Southwest? It’s the humor!

March 17, 2009

by Shashank Nigam

Ancillary Revenues

Ancillary revenue: A boon or a bane for the airline brand?

March 16, 2009

by Shashank Nigam

Brand Xternalities

Reality check: Why social media can be the solution for airlines’ grey skies

March 16, 2009

by Shashank Nigam

Ancillary Revenues

King of ancillary revenues, RyanAir offers €1,000 for best idea on making money!

March 13, 2009

by Shashank Nigam

Ancillary Revenues

How an intelligent seating system can bring ancillary revenues, and is great for the airline brand

March 11, 2009

by Shashank Nigam

Ancillary Revenues

AirAsia X: a brand with a huge potential, but remember, “you’re only buying the flying”

March 09, 2009

by Shashank Nigam

Announcements

Airline branding: Keynote video from Abu Dhabi, and CNBC Arabia

March 08, 2009

by Shashank Nigam

Ancillary Revenues

Hot topic: Will Ryanair charging for toilets work for its brand?

March 04, 2009

by Shashank Nigam

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