Shashank Nigam, Author at SimpliFlying - Making Airlines Remarkable

Brand X-Factor

Airlines, stop putting lipstick on a pig!

August 11, 2008

by Shashank Nigam

Brand Xperience

Three ways air ticket re-design can increase brand value

August 08, 2008

by Shashank Nigam

Interviews

Interview with Emirates VP Nigel Page on the A380 flights to JFK, SFO and LAX

August 06, 2008

by Shashank Nigam

Commentary

Are the Beijing Olympics a lost opportunity for airlines?

August 04, 2008

by Shashank Nigam

Brand X-Factor

Emirates A380 inaugural flight to JFK. Live coverage on August 1, 2008.

August 01, 2008

by Shashank Nigam

Brand Journeys

Brand Journeys: Delhi to Singapore on Jet Airways, the “best Indian airline flying international”

July 30, 2008

by Shashank Nigam

Brand Xpectation

Experience Cathay Pacific without stepping on the plane

July 28, 2008

by Shashank Nigam

Brand X-Factor

Air New Zealand’s in-flight concierge has all the answers in the air

July 25, 2008

by Shashank Nigam

Brand Xpectation

Kulula.com lures South Africans with authentic advertising

July 23, 2008

by Shashank Nigam

Brand X-Factor

Southwest Airlines’ President Colleen Barrett confirms in interview that happy employees make a great brand

July 21, 2008

by Shashank Nigam

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