Shashank Nigam, Author at SimpliFlying - Making Airlines Remarkable

Brand Xperience

Best lessons in customer service for airlines from Ritz-Carlton

July 18, 2008

by Shashank Nigam

Brand X-Factor

Malaysia Airlines’ blog may do wonders for the brand

July 16, 2008

by Shashank Nigam

Brand X-Factor

Travel+Leisure ranks Singapore Airlines, Emirates and Thai Airways as the best in the world

July 14, 2008

by Shashank Nigam

Brand Xtensibility

Why the Southwest and WestJet alliance is good for both the brands

July 11, 2008

by Shashank Nigam

Brand Xpression

How airlines in the Middle East are enhancing brand value through their frequent flyer programs

July 09, 2008

by Shashank Nigam

Brand Xpectation

Three ways for airlines to create a lasting first impression

July 07, 2008

by Shashank Nigam

Announcements

Interbrand’s Brandchannel.com publishes airline branding white paper

July 04, 2008

by Shashank Nigam

Brand Xternalities

British Airways buys L’Avion, dissolving the all-business class airlines industry

July 02, 2008

by Shashank Nigam

Brand X-Factor

Virgin America takes in-flight experience to a new level

July 01, 2008

by Shashank Nigam

Uncategorized

Malaysia Airlines Crises Management 2.0 workshop – presentations and resources

July 01, 2008

by Shashank Nigam

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