Shashank Nigam, Author at SimpliFlying - Making Airlines Remarkable

Brand Xpectation

Five reasons why budget airlines in Asia are successful

May 21, 2008

by Shashank Nigam

Brand Xpression

Three lessons from American Airlines’ big blooper

May 19, 2008

by Shashank Nigam

Brand Xpectation

Multi leg flights on budget airlines, great idea

May 14, 2008

by Shashank Nigam

Brand X-Factor

Airlines with a heart: AirAsia and Japan Airlines

May 12, 2008

by Shashank Nigam

Brand Xpression

Getting up, close and personal with the customer – three airline case studies

May 09, 2008

by Shashank Nigam

Brand X-Factor

Top five branding insights from Virgin America

May 07, 2008

by Shashank Nigam

Brand Xternalities

Competition in the Indian skies heats up

May 05, 2008

by Shashank Nigam

Brand Xperience

Top 10 branding insights from the best airline loyalty programs at the Freddies 2008

May 02, 2008

by Shashank Nigam

Brand Xperience

Five lessons to be learnt from airline bankruptcies

April 30, 2008

by Shashank Nigam

Brand Xtensibility

Five ways to get brand value out of Airline Mergers

April 28, 2008

by Shashank Nigam

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