Brand X-Factor

Brand X-Factor

Virgin America takes in-flight experience to a new level

July 01, 2008

by Shashank Nigam

Brand X-Factor

Doing something new? Beat the drum about it!

June 29, 2008

by Shashank Nigam

Brand X-Factor

Vijay Mallya of Kingfisher – BBC interview

June 27, 2008

by Shashank Nigam

Brand X-Factor

Airlines with a heart: AirAsia and Japan Airlines

May 12, 2008

by Shashank Nigam

Brand X-Factor

Top five branding insights from Virgin America

May 07, 2008

by Shashank Nigam

Brand X-Factor

Former Garuda Indonesia CEO jailed – effects on the brand (+ what other airlines can learn)

March 12, 2008

by Shashank Nigam

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