Commentary Archives - Page 5 of 11 - SimpliFlying

Brand Xpectation

Emirates marketing on steroids: Jetman flying in tandem with an A380, a safety demo in a soccer match, Jennifer Aniston and more

November 06, 2015

by Shashank Nigam

Airports

Inspiration for Peace Day: What Airline Marketing Can Learn From “McWhopper”

September 16, 2015

by SimpliFlying

Commentary

It’s the inside of the airline brand that matters – Lessons from Stealth Starbucks

July 30, 2015

by Shashank Nigam

Brand Xpression

Is It Time to Review How Language is Being Used Within/ By Airline Brands?

May 12, 2015

by SimpliFlying

Commentary

Airbus A380 11-abreast seating: future-proofing the brand experience (Part 2)

April 23, 2015

by SimpliFlying

Commentary

Airbus A380 11-abreast seating: the impact on passenger experience in the digital age (Part 1)

April 22, 2015

by SimpliFlying

Ancillary Revenues

Can in-flight Wi-Fi be a win-win for Airlines and Passengers?

January 30, 2015

by SimpliFlying

Brand X-Factor

The Air India Maharajah – to get a makeover, or not?

January 19, 2015

by Shashank Nigam

Commentary

The tipping point for free in-flight Wi-Fi: a $1171 bill on Singapore Airlines for Jeremy Gutsche

November 19, 2014

by Shashank Nigam

Brand Xpectation

Ryanair has a Great Brand. What is the Secret to its Success?

October 22, 2014

by SimpliFlying

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