Crisis Mgmt
Responsibility on Social Media: 4 Ways Audiences can Make Crisis Communications Easier for Brands
August 06, 2014
by Shubhodeep Pal
The Evil Face of Social Media Marketing: 3 Lessons on How to Respond to Airline Crises for Content Managers
July 24, 2014
Brand eXecution
Should social media dictate HR policies? Lessons from Air Canada and American Airlines
April 22, 2014
by Shashank Nigam
Brand Xperience
Air Canada baggage toss video requires deeper thinking about passenger experience #paxEx
April 20, 2014
Future of social media in travel – Four key predictions. Presentation from #SMtravel14
March 17, 2014
Ethiopian Airlines Hijacking to Geneva – Lessons in social media crisis management #ET702
February 18, 2014
Case Studies
Singapore Airlines A380 Emergency Landing in Baku: Analyzing user behavior on social media, and how to deal with a crisis
January 08, 2014
by SimpliFlying
[Presentation] How to Adapt to the Connected Traveller and Drive Results #smasia
November 28, 2013
Commentary
Thai Airways logo cover-up after Flight TG 679 runway accident in Bangkok — pointless in the Instagram age
September 10, 2013
Three ways airline marketing changed forever after a man spent $1000 on a promoted tweet when British Airways lost his bag
September 04, 2013
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