Engagement
For successfully leading SpiceJet’s launch of the Bombardier Q400 via social media, Pooja Dua is the SimpliFlying Hero for January 2012
January 31, 2012
by Shubhodeep Pal
How COPA Airlines drove 50X return on investment from a Facebook app
January 30, 2012
by Shashank Nigam
Surprise Dance on Finnair Flight to celebrate India’s Republic Day – it’s better than a flashmob!
January 26, 2012
Announcements
The magic of delighting customers: Top 10 Wow Initiatives by Airlines and Airports
January 23, 2012
by SimpliFlying
Size doesn’t matter. Interview with Estonian Air CEO Tero Taskila reveals a grand vision for the future
January 19, 2012
SimpliFlying launches fortnightly Marketing Strategy podcasts for airline and airport marketers
January 18, 2012
Vueling Business Class drives awareness creatively: The cloud that fell from the sky
January 13, 2012
[Infographic] How travel marketers calculate ROI on social media and why the future is mobile
January 12, 2012
Why the in-flight wi-fi business model needs a re-think (Hint: airlines can learn from airports)
January 11, 2012
Goodbye Rico: a collection of the best moments of Air New Zealand’s furry mascot
January 06, 2012
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