Engagement
KLM creates the highest dance party in the world, on first flight to Miami #fly2miami
March 21, 2011
by Shashank Nigam
Brand Journeys
Lufthansa Airbus A380 from Frankfurt to JFK inaugural flight: The Best aircraft, Best Airline, to the Best City?
March 02, 2011
by SimpliFlying
Lufthansa A380 First Flight to New York JFK: LIVE coverage from brand new Business Class
February 26, 2011
Brand Xpectation
Brand Placement 2.0: airBerlin sponsors the weather girl, weather map and more..
February 14, 2011
Brand eXecution
Airlines and airports in social media should think about scalability of efforts, not just buzz!
February 07, 2011
Commentary
The future of airline marketing in 2011: key takeaways from IATA Commercial Strategy Symposium
December 14, 2010
Announcements
SPECIAL FEATURE: An exclusive look at Cathay Pacific’s new Business Class seats
December 10, 2010
by Shubhodeep Pal
IATA Commercial Strategy Symposium 2010 – Live from Istanbul
December 07, 2010
Cathay Pacific unveils new Business Class seats and staff uniforms!
Brand Xpression
Malaysia’s Firefly uses iPod Touch to collect feedback about the brand in-flight!
November 19, 2010
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