Blog MARKETING BLOG Brand eXecution British Airways’ all-business class from London to New York – is the OpenSkies brand dying? June 23, 2009 by Shashank Nigam Brand Xpression Airlines & Twitter : 10 Ways Airlines Can Succeed & Drive Business June 16, 2009 by Shashank Nigam Brand eXecution Three lessons in customer service for airline brands, from Ron Kaufman June 11, 2009 by Shashank Nigam Ancillary Revenues The Southwest Effect in Ireland? Does the RyanAir brand come close? June 11, 2009 by Shashank Nigam Brand eXecution Malaysia Airlines launches FireFly to Singapore – a community airline brand. Interview with Head of Marketing June 08, 2009 by Shashank Nigam Brand Xpression Airports That Twitter & Why It Is An Effective Tool (for the airport brand) June 05, 2009 by Shashank Nigam Brand Xternalities How can an airline brand survive a disaster? Lessons from the Air France 447 crash June 03, 2009 by Shashank Nigam Brand Xpectation Why American Airlines’ personalized email brand campaign has wings? June 01, 2009 by Shashank Nigam Brand eXecution What makes Alaska Airlines a lovable airline brand? In conversation with Greg Latimer May 29, 2009 by Shashank Nigam Ancillary Revenues Ryanair’s New Fee To ‘Check In’ & The Real Cost Of Some Low Cost Carriers May 27, 2009 by Shashank Nigam « First‹ Previous109110111112113114115116117Next ›Last »Page 113 of 134
