Blog MARKETING BLOG Brand eXecution What makes Virgin America an outstanding airline brand? The delivery. April 06, 2009 by Shashank Nigam Interviews CEO reveals what makes SpiceJet a leading airline in India in a frank interview April 01, 2009 by Shashank Nigam Ancillary Revenues Hilarious MadTV video about airline fees – the ancillary revenues push can sometimes go wrong March 28, 2009 by Shashank Nigam Brand Xpression Perfect storm: JetBlue versus Southwest on Twitter – real incident March 25, 2009 by Shashank Nigam Announcements Good news! SimpliFlying is second most followed on Twitter for “airlines” March 23, 2009 by Shashank Nigam Ancillary Revenues Is Southwest Airlines model the future for full-service airlines? March 23, 2009 by Shashank Nigam Uncategorized Air Mauritius 2.0 – a Blue Ocean Strategy, powered by SimpliFlying March 23, 2009 by Shashank Nigam Brand X-Factor What can Tony Fernandes of AirAsia teach US airline executives? Servant leadership. March 20, 2009 by Shashank Nigam Ancillary Revenues The airline brand suffers big, when big spenders get frustrated with hidden fees: true story (United Airlines) March 19, 2009 by Shashank Nigam Brand X-Factor Why do I regret having never flown Southwest? It’s the humor! March 17, 2009 by Shashank Nigam « First‹ Previous113114115116117118119120121Next ›Last »Page 117 of 134
