American Airlines Archives - Page 5 of 6 - SimpliFlying

Social media

Are location-based services a blessing for the airline brand?

February 24, 2010

by SimpliFlying

Ancillary Revenues

Airline Baggage Fees : The Airline Industry’s Financial Salvation?

June 25, 2009

by Shashank Nigam

Brand Xpectation

Why American Airlines’ personalized email brand campaign has wings?

June 01, 2009

by Shashank Nigam

Ancillary Revenues

Ancillary revenue: A boon or a bane for the airline brand?

March 16, 2009

by Shashank Nigam

Brand Xpectation

Joe Crump of Razorfish predicts doom for airlines that don’t build digital brands

January 19, 2009

by Shashank Nigam

Brand eXecution

Laura Reis on airline branding – it’s all about focus and simplicity

December 10, 2008

by Shashank Nigam

Brand eXecution

Why a Qantas and British Airways merger is good (and why Qantas + Cathay Pacific will be even better!)

December 03, 2008

by Shashank Nigam

Brand eXecution

Boston to New York for $7? Can someone explain why?

November 01, 2008

by Shashank Nigam

Brand Xternalities

Why Virgin Atlantic Airways is not “on the brink of collapse”

September 15, 2008

by Shashank Nigam

Commentary

Will Delta and Northwest merger bring back the glory of Pan-Am?

August 18, 2008

by Shashank Nigam

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