Case Studies
How Paris Air Show Re-Energised B2B Aviation Marketing
July 21, 2015
by Shashank Nigam
Engagement
The Marketing Importance of Airline Liveries
June 01, 2015
by SimpliFlying
Airports
The Future of the Connected Passenger Experience — Highlights from #AIX2015, Hamburg
April 20, 2015
Crisis Mgmt
SimpliLeader: Sanjiv Kapoor, COO at SpiceJet, on Bombardier Q400 Fleet, the Brand and the Future of the Airline.
April 09, 2015
Industry Speak
[Interview] Boeing’s Randy Tinseth on the future of aviation in Asia Pacific
April 07, 2014
Brand Xternalities
Boeing’s 787 Dreamliner Flight Tracker Program aims to rebuild brand trust (and has some neat features!)
July 10, 2013
Brand eXecution
[Interview] Gary Wicks shares how Boeing Commercial Airplanes takes the social media bull by its horns
October 22, 2012
Announcements
A Walk in the Clouds: The 787 Dreamliner Experience
February 15, 2012
by Shubhodeep Pal
Brand Journeys
American Airlines pays attention to on-board experience, in the latest Boeing 737 with Sky Interior
May 27, 2011
SimpliFlying Heroes
SimpliFlying Hero July 2010: Todd Blecher, for helping move Boeing towards social media excellence
August 19, 2010
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