Singapore Airlines

The tipping point for free in-flight Wi-Fi: a $1171 bill on Singapore Airlines for Jeremy Gutsche

Singapore Airlines A380 Emergency Landing in Baku: Analyzing user behavior on social media, and how to deal with a crisis

Top 10 Airline YouTube Videos: Airline Marketing Wakes up to the Power of Viral Videos

A Statistical Analysis of How Airlines in South East Asia Perform on Social Media

Becoming a World Class airline brand – what Emirates can learn from Singapore Airlines (and how I missed my first flight)

Will the Scoot brand fly? Singapore Airlines’ low cost long haul airline raising eyebrows

Welcome to Branding 2.0, Singapore Airlines. Now what? Twelve tips to do social media right

Singapore Girl – you’re a cheap way to fly…or are you? Making the low cost Singapore Airlines brand work

[Interview] Singapore Airlines brand strategy goes back to the basics: Singapore Girl in focus