Singapore Airlines Archives - Page 5 of 6 - SimpliFlying

Brand Journeys

Singapore Airlines, still a great way to fly? A brand analysis

September 29, 2008

by Shashank Nigam

Brand Xperience

Which airline has the best First Class product?

September 24, 2008

by Shashank Nigam

Brand Xpression

Southwest Airlines engages customers with blogging competition

August 27, 2008

by Shashank Nigam

Brand X-Factor

Harvard Business School Professor Rohit Deshpande explains Singapore Airlines’ strategy in interview

August 22, 2008

by Shashank Nigam

Brand X-Factor

What lessons can airlines learn from Starbucks about branding?

August 20, 2008

by Shashank Nigam

Brand X-Factor

Airlines, stop putting lipstick on a pig!

August 11, 2008

by Shashank Nigam

Interviews

Interview with Emirates VP Nigel Page on the A380 flights to JFK, SFO and LAX

August 06, 2008

by Shashank Nigam

Brand X-Factor

Travel+Leisure ranks Singapore Airlines, Emirates and Thai Airways as the best in the world

July 14, 2008

by Shashank Nigam

Brand X-Factor

Doing something new? Beat the drum about it!

June 29, 2008

by Shashank Nigam

Brand Xpectation

Is business-class travel going extinct? Part 2 of 2

June 11, 2008

by Shashank Nigam

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