Engagement
[Slides] Social Media Strategy for Lufthansa – how a legacy airline built a strong customer engagement model
April 07, 2011
by Shashank Nigam
Customer Service
Social CRM for Airlines – Managing the Cult and driving true value (Plus: upcoming webinar)
March 25, 2011
by Shubhodeep Pal
Interviews
For leading KLM into social media, Lonneke Verbiezen is the SimpliFlying Hero for Feb 2011
March 11, 2011
American Airlines – do you know TimF10? Re-thinking social media engagement for frequent fliers
March 07, 2011
Driving social media ROI for airlines, airports and travel businesses – Keynote presentation from #SMtravel11
March 02, 2011
Brand Xpression
American Airlines’ AAdvantage Facebook Fans grow 84 fold in 54 hours. The most successful campaign ever by an airline?
February 25, 2011
[INFOGRAPHIC] How Airlines Use Twitter – customer engagement done right, or gone wrong?
February 22, 2011
Presentations
Branding 2.0: Top 10 Facebook Contests by Airlines
February 19, 2011
Brand eXecution
How airlines can drive and measure ROI from social media (Plus: Free passes for webinar)
February 10, 2011
Airlines and airports in social media should think about scalability of efforts, not just buzz!
February 07, 2011
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