Tiger Airways Archives - SimpliFlying - Making Airlines Remarkable

Commentary

Tiger Airways rebrands to Tigerair, to be more warm and genuine. Hope the warmth goes beyond a new logo

July 03, 2013

by Shashank Nigam

Commentary

Singapore Girl – you’re a cheap way to fly…or are you? Making the low cost Singapore Airlines brand work

May 31, 2011

by Shashank Nigam

Ancillary Revenues

Low cost airline brands get creative with ancillary revenues – lounges, shops and cargo!

February 11, 2010

by Shashank Nigam

Brand Xtensibility

Singapore Airlines – Time for re-branding?

October 08, 2009

by Shashank Nigam

Brand Xpectation

Five reasons why budget airlines in Asia are successful

May 21, 2008

by Shashank Nigam

Brand Xpectation

Multi leg flights on budget airlines, great idea

May 14, 2008

by Shashank Nigam

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