Social media
Are location-based services a blessing for the airline brand?
February 24, 2010
by SimpliFlying
Brand Xpression
Must-have elements for your airline’s or airport’s social media policy
February 15, 2010
Chris Brogan tweets, JetBlue replies. Kevin Smith is upset. Southwest VP calls him. The common man speaks. The airline brand listens.
February 14, 2010
by Shashank Nigam
Commentary
5 Ways Airlines Can Drive Revenue with Social Media (Mashable.com)
February 11, 2010
Five Imperatives For Your Airline’s Social Media Policy
February 08, 2010
Brand Xperience
5 Ways to Incorporate Social Media Into the Flying Experience, and leverage on your “followers”
February 01, 2010
Brand Xternalities
How airline brands can be shielded from TSA and airport security measures in the aftermath of Northwest flight 253 terrorist plot
December 28, 2009
Five ways airlines can tame Twitter – Jesse Engle of CoTweet shares his expertise
November 11, 2009
Brand eXecution
How can legacy airlines, airports or hotels make an entry into social media? Start from within
November 02, 2009
Interviews
Southwest Airlines’ success secrets on social media revealed by Paula Berg
October 29, 2009
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