Join me in Istanbul, for IATA Commercial Strategy Symposium (two passes up for grabs!)

I regularly speak at leading aviation events globally.  And I try to keep all of you involved in those too, by sharing all of my presentation slides online, and often giving the opportunity to SimpliFlying readers and Twitter followers to come join me at these events. Two passes were given away for London’s airline social media summit, and two readers met me in Santiago, Chile earlier in the year too!

Now, I’d like you to come join me in Istanbul, at the IATA Commercial Strategy Symposium (more details here)!

I’ve been invited to deliver a pre-conference workshop and speak on how airline brands can drive engagement, loyalty and revenues from the latest Web 2.0 technologies. I will also be the Chairman of the eMarketing track. In conjunction with that, IATA has kindly agreed to give away two free passes to the Symposium to SimpliFlying readers (yes, you!).

Read on to learn how you can be part of this respected aviation event in Istanbul, and rub shoulders with the likes of Patrick Murphy, former Chairman of Ryanair and Dr Temel Kotil, the CEO of Turkish Airlines.

How to win two passes to attend IATA CSS?

It’s simple. Just do either of the two things below.

  1. On the blog: Leave a comment on this article answering this question: Which is the foremost challenge airlines face today and how would you solve it?
  2. On Twitter: Follow @SimpliFlying and Tweet to us in 140 chars Why you’d like to attend the IATA CSS in Istanbul? In your Tweet, you must mention @simpliflying (for tracking) and the URL for this article: .

It’s that simple. Two winners will be announced on 30 Nov 2010, through a lucky draw. So the more you Tweet, and the more you comment, the better the chances of winning.

So, what’re you waiting for? Get started right now. And you never know, we might just meet face to face in a few weeks in Istanbul!

For those of you interested in attending the event, you can still get the early bird discount by entering code “CSSEBOK” when you register, having $100 per person! Hurry, register now!

And if you’d like a taste of what it’s going to be about, register for the free webinar “Selling Levis to airline customers – the Amazon strategy for airlines to increase revenues and reduce cost” to be held on 3 Dec 2010, by speaker Ursula Silling and myself.

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Shashank Nigam

Shashank Nigam

Shashank Nigam is a globally sought-after consultant, speaker and thought leader on airline branding and customer engagement strategy. He is the Founder and CEO of SimpliFlying, one of the world’s largest aviation marketing firms working with over 85 aviation clients in the last ten years. Nigam is also the youngest winner of the Global Brand Leadership Award and has addressed senior executives globally, from Chile to China. Nigam’s impassioned and honest perspectives on airline marketing have found their way to over 100 leading media outlets, including the BBC, CNBC, Reuters and Bloomberg, and into leading publications such as The Wall Street Journal and the New York Times. He writes a dedicated monthly column in Flight’s Airline Business, challenging the typical assumptions about airline marketing. His new book on airline marketing, SOAR, is an Amazon bestseller that’s shaking up the industry and inspiring other industries to learn from the best airlines. Born in India, raised in Singapore, he now lives with his wife and two young daughters in Toronto.
Shashank Nigam
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Showing 3 comments
  • Spencer @ Moo-Lolly-Bar

    Just wanted to say what a great blog this is.

  • Imsgoel

    Which is the foremost challenge airlines face today and how would you solve it?

    Two challenges – boost revenue and lower operating expenses.

    Boost revenue by bidding on unused seats 10 hours prior to the flight take off. Reduce expenses on sharing the resources at the airport such as sharing equipments.

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