Shashank Nigam, Author at SimpliFlying - Making Airlines Remarkable

Brand Xpectation

Southwest vs. United: Why Authenticity Wins, Even In TV Advertising

October 22, 2009

by Shashank Nigam

Presentations

Presentation from IATA Airs@t 2013 – The impact of the connected traveller on customer research in aviation

October 21, 2009

by Shashank Nigam

Brand X-Factor

Does the latest social media application by Lufthansa have wings? 10 things I would do to ensure MySkyStatus flies

October 19, 2009

by Shashank Nigam

Uncategorized

Re-inventing B2B Marketing for Aviation – How Engine Alliance changed the paradigm

October 14, 2009

by Shashank Nigam

Presentations

Five and a half secrets for airlines to drive revenue from social media: Keynote presentation from LCC Summit in Al-Ain

October 13, 2009

by Shashank Nigam

Announcements

3 speaking engagements on Airlines and social media in October

October 08, 2009

by Shashank Nigam

Brand Xtensibility

Singapore Airlines – Time for re-branding?

October 08, 2009

by Shashank Nigam

Brand Xpression

Five lessons in crises handling from the Facebook war between Ryanair and SAS Scandinavian Airlines

October 05, 2009

by Shashank Nigam

Brand Xpectation

The Perfect Wedding? Will United Airlines and US Airways pull up their socks when Continental joins Star Alliance?

September 30, 2009

by Shashank Nigam

Announcements

SimpliFlying hosts roundtable discussion for airlines in social media, at Inbound Marketing Summit 2009

September 28, 2009

by Shashank Nigam

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