Brand eXecution
How Oscar Munoz turned around United Airlines by focusing on the employees
April 28, 2023
by Shashank Nigam
Brand X-Factor
Is copying the best form of flattery in airline marketing? Air New Zealand calls out Emirates!
September 03, 2022
by SimpliFlying
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Top six airline marketing campaigns to woo travellers back in the air post-pandemic
October 25, 2021
Unraveling the future of Air India under Tata (and the resurgence of the iconic ‘Maharaja’)
October 20, 2021
How SimpliFlying Helped in the Launch of flyadeal, Saudi Arabia’s Digital-First LCC
September 23, 2021
by Shubhodeep Pal
100% vaccinated airline staff – the key to rebuilding brand trust
September 07, 2021
Commentary
The news from the USA shows testing before travel is becoming the default
January 14, 2021
by Dirk Singer
Is the vaccine roll-out behind schedule, and what does this mean for aviation?
January 04, 2021
COVID lessons for aviation and looking ahead to ‘The Big One’
December 31, 2020
2021 – The rise of vaccine tourism?
November 24, 2020
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