Airports
SimpliTrends: Virtual Shopping emerges as one of the most exciting innovations in Airport Marketing
August 05, 2013
by Shubhodeep Pal
Airport Marketing SimpliRecap: North Korea’s Futuristic Airport, Changi Airport’s Enchanted Garden, How to Get a Coffee by Yawning & more!
August 02, 2013
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British Airways melts your heart with #visitmum, ethnic marketing at its best
August 01, 2013
by Shashank Nigam
Crisis Mgmt
Customer Service 2.0: How KLM could have averted the escalation of a delicate situation with Filipino teenager Arjean
July 29, 2013
by SimpliFlying
Engagement
Airline Marketing SimpliRecap: The Road Ahead for In-Flight Entertainment, The Future of Airline Websites, Qatar Airways sells tickets at Harrods & more!
July 25, 2013
SimpliTrends: Airline Marketing focusing on Producing increasingly Innovative Experiential Campaigns
July 22, 2013
SimpliTrends: Why Brand Advocates are increasingly important for effective Airport Marketing
July 17, 2013
Case Studies
A Statistical Analysis of How Airlines in South East Asia Perform on Social Media
July 16, 2013
[Whitepaper] Airline Loyalty in the Age of the Connected Traveller — Supercharged by Facebook Custom Audiences
July 14, 2013
Airport Marketing SimpliRecap: Brisbane Airport’s SMS-sharing screens, Changi Airport’s Social Tree, LAX’s new terminal gets interactive & more!
July 11, 2013
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