Brand eXecution
Air India released the most non-Indian amenity kits ever, and we re-did them
March 30, 2023
by Shashank Nigam
Brand X-Factor
Unraveling the future of Air India under Tata (and the resurgence of the iconic ‘Maharaja’)
October 20, 2021
Customer Service
Air India and the Art of Losing Customers
February 17, 2015
by Shubhodeep Pal
Ancillary Revenues
Can in-flight Wi-Fi be a win-win for Airlines and Passengers?
January 30, 2015
by SimpliFlying
The Air India Maharajah – to get a makeover, or not?
January 19, 2015
Infographics
[Infographic] How Airlines in India are Performing on Social Media
December 18, 2013
How AirAsia is rocking it in India, and how airlines in India can leverage their entry
May 27, 2010
Have you flown the NEW Air India yet? I have. Here is my brand experience from Toronto to London Heathrow.
December 08, 2009
Why Indians need to get over Air India and recognize Emirates as the national carrier
August 10, 2009
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