Qantas

Re-birth of the Virgin Blue brand – will it work?

Learning from the best airlines on social media: SimpliFlying launches six airline case studies

The “Jetstar-isation” of Qantas is not over yet. Is the LCC taking over the legacy parent brand?

Australia’s Qantas Airways – the world’s most agile airline brand?

Why Air Asia’s “budget alliance” with Qantas and Jetstar is a stroke of genius – Live on CNBC Asia with Martin Soong

Singapore Airlines’ impasse with Flight Center – and what it means for the brand

Which airline serves the best food in-flight?

Why a Qantas and British Airways merger is good (and why Qantas + Cathay Pacific will be even better!)

Three reasons why Qantas missed a branding opportunity with A380